Available posts of "Krunal Shah"

Mar 3, 2022|7 Min Read

Chatbot vs Live Chat: Which Is Effective In Delivering Better Customer Experience

This is a tale of two tools fighting for customers’ attention in the digital world. Who do you think will emerge as the winner in the tug of war? Chatbot or live chat? Let’s find out. The chitter-chatter around chat support is an interesting one. Chat is a major player in customer engagement and customer support for businesses around the globe. It is an indispensable mode of communication today. Our motto - Leverage the chat and never look back! In fact, nearly half of all customers prefer cha

Feb 10, 2022|7 Min Read

MQL to SQL: 7 Step Lead Qualification Checklist

Don’t you just wish there was a magical lead magnet that made the lead generation process 10x simpler? Are the marketing and sales teams of your organizations praying to the lord of leads to bless them in making the lead qualification process better? Dear Marketing & Sales team, worry not, your prayers have been heard! This blog here is the ultimate lead qualification checklist that you have been searching for. That’s not all, for a bonus blessing, we introduce you to a godsend tool to t

Feb 10, 2022|7 Min Read

Top 5 Marketing Metrics to Track in 2022

In recent years, marketing metrics have not been the only ones changing. The understanding of their importance also underwent a massive paradigm shift. Earlier, it was pretty easy to calculate current and future marketing KPIs after analyzing the conversion rate, average order value, and average position of the B2B products and campaigns. However, many of these KPIs were based on strong assumptions and a randomly selected sample of a product's audience, competing in an uncontrolled environment

Feb 4, 2022|6 Min Read

How to Analyze Marketing Metrics to Generate Quality Leads

Communication and informed decision-making are the two essential goals of every B2B marketer. For CMOs and business owners, the process of achieving these goals starts from gathering data – valuable data. The challenge, however, lies in turning this data into information and eventually into an insight [https://www.traek.io/features.html] into their marketing efforts. Marketing metrics serve this purpose by feeding the marketing personnel solid data insights. As a growth driver for numerous

Jan 27, 2022|7 Min Read

A Step-by-Step Guide to Develop a Content Marketing Strategy That Converts

This article explains the six essential steps that B2B marketers can follow for developing a content marketing strategy that reaps results by analyzing the user behavior metrics.

Jan 20, 2022|7 Min Read

11 Highly Successful Ways to Get Traffic to a New Website

This article tries to shed some light on the process by which you can create a winning piece of content around your analytics data. Further, it also explains how to understand and identify the metrics to track to make informed marketing decisions.

Jan 13, 2022|7 Min Read

5 Best Website Tracking Tools to Understand User Behavior

This article explains the importance of analyzing the user behavior of the website visitors and the 5 prominent website tracking tools to understand and analyze the user behavior metrics.

Jan 5, 2022|5 Min Read

How to Personalize Marketing Campaigns by Tracking Anonymous Visitors

You probably would have heard a lot that it takes only 0.05 seconds for a visitor to form a perspective about your website. Believe it or not, it's crucial because these milliseconds will help them decide whether they would want to stay, leave, or come back again too. First impressions speak louder, and credibility influences the chances of staying or coming back. All this, on top of the need to tailor the messaging according to the visitors' needs. And here's an even more interesting part – al

Dec 16, 2021|5 Min Read

How To Find Sales Leads by Adding Filters on Traek

Filter out leads based on location, company, tags, company website technology and more. Get clear picture of your website visitors in one click with Traek.

Dec 13, 2021|5 Min Read

Identify Website Visitors with Traek to Get Qualified Leads

Finding the right decision-maker to sell your service might look challenging, but it can become simple with a Traek. A lead generation software [https://www.traek.io/] enables small B2B business owners to direct a prospect's commitment where it should. It can often become annoying when a marketer or salesperson is on their way to closing a deal and realize the candidate has no decision-making power. Identifying website visitors holds high significance because all of your efforts might be lost i

Dec 2, 2021|5 Min Read

Convert Website Visitors into Long-lasting Customers with Traek

The road to convert your website visitors into long-term customers is tough. Traek helps you simplify the process by sorting out the top visits from the chaos.

Nov 25, 2021|5 Min Read

5 Steps to Identify Sales Opportunities with Real-time Insights

Data is only valuable when interpreted correctly. Traek enables accessing the data that matters to improve your sales opportunities with real-time insights.

Nov 18, 2021|5 Min Read

The Complete Guide to Traek for Generating B2B Sales

Traek is a website visitor tracking software that enables you to generate qualified B2B sales with real-time chat and prioritize leads with the highest potential.

Nov 11, 2021|6 Min Read

How Traek Utilizes Real-Time Chat to Convert Leads

Traek simplifies the identification of website visitors with a real-time lead generation chatbot and connects with your ideal customers and boosts marketing campaigns.

Nov 4, 2021|5 Min Read

How to Use Traek to Target your Sales Prospects the Right Way

Building a list of targeted sales leads is easier with Traek that focuses on the genuinely interested individuals who want to purchase your services.

Oct 28, 2021|4 Min Read

Traek's Cost Per Lead Calculator: A More Accurate Way to Calculate Lead

Traek provides an accurate way of calculating the lead costs by adding filters and adding and subtracting points accordingly that don’t fit your ideal profile.

Oct 21, 2021|5 Min Read

Introduction to Traek: What Is It, How It Works, and Why Should You Implement It?

Traek is a website visitor tracking software for marketers to close deals faster with real-time chat. Discover how it optimizes the funnel and converts quality leads.

Oct 19, 2021|5 Min Read

How to Build a Sales Pipeline From Scratch

A sales pipeline can help you breakdown your sales process into stages and show you where in the sales funnel your deals are and which sales activities generate revenue. Here’s how to build one.

Sep 28, 2021|5 Min Read

How to Use Traek to Generate Leads

Traek is a lead generation software that enables small businesses to track buyer journeys, generate quality leads, and derive a refined marketing strategy.

Sep 27, 2021|5 Min Read

Why Traek Is the Most Effective Website Visitor Tracking Software

Traek is a website visitor tracking software enabling organizations to chat with visitors on a real-time basis. Read ahead to know its manifold benefits.

Sep 24, 2021|4 Min Read

How to Create a B2B Sales Strategy That Will Grow Your Business

Executing a B2B sales strategy requires some groundwork to harness its highest potential. Read on to know the four core aspects that will grow your business.

Sep 23, 2021|8 Min Read

The Secret to Writing Cold Emails Spilled

Cold emails are a tried & tested strategy that works if you know how to make it work. Read this blog to know more about writing the perfect cold emails.

Sep 21, 2021|7 Min Read

5 Ways Traek Improves Conversion Quality Through The Funnel

Lead generation is critical to make more conversions and boost sales. Read this blog to know how Traek helps you improve your conversions through the funnel.

Sep 18, 2021|8 Min Read

Traek as a Lead Generation Service

Lead generation is integral for a solid customer base and brand loyalty. With Traek’s real-time chat, B2B companies can close deals faster than ever!

Sep 17, 2021|8 Min Read

How to Leverage Real-time Chat Feature to Boost Conversion

Real-time chats can increase customer retention and end up in a video call or a product demo. Here are some best practices for boosting marketing efforts.

Sep 16, 2021|9 Min Read

Boost Your ROI and Build Stronger Customer Relations With Traek’s Personalized B2B Marketing

Not sure who is your potential lead or who is just browsing? Tailor your messages to the right audience with Traek’s real-time personalized B2B marketing.

Aug 31, 2021|5 Min Read

8 Tips for a Successful B2B Sales Strategy

A successful B2B sales strategy depends on several factors, from understanding your prospect’s challenges to presenting yourself as a problem-solver.