Having worked on numerous challenging projects in the fields of social businesses, the automotive sector, and education, Krunal has over 10 years of expertise in the IT industry. Among other integrated applications, he is an expert in database design, architecture design and performance optimization. In his job, Krunal adheres to strict standards and procedures and places a premium on client pleasure.
Demand generation vs lead generation is a highly discussed topic in sales and marketing domains. Demand generation and lead generation are two of the most crucial tasks for any sales and marketing professional. But one interesting fact is that many people often don’t have a clear idea about these two, as a result, these two terms are often used interchangeably or sometimes people consider them kind of similar which is not true! In this blog, we will walk you through all you need to know abou
Read MoreEcommerce tools play a vital role in determining how well your ecommerce business will do. The right e-commerce tools can ensure the growth of a digital business. These are related to a number of factors of the e-commerce tools, including customer service, logistics, marketing, payments, safety, sales, and after-sales, to name a few. Success in this industry is tightly correlated with good management, which involves leveraging the proper e-commerce strategies and technologies. To give you a
Read MoreThe world of sales and marketing is very dynamic - some new tool or trend is coming up in this realm every day. Sometimes it can be a little overwhelming for the sales and marketing personnel to incorporate everything into their strategies. Moreover, in the quest to include the best sales and marketing tools, there can be a chance of the professionals getting carried away. Thus, it is essential to have the best sales tools only after doing exquisite research about market trends, business needs
Read MoreTable of Content * Open-Ended Sales Questions * Closed-Ended Sales Questions * A Guide to the 15 Best Sales Questions to Ask Prospects * Wrapping Up * FAQs Asking sales questions is crucial to understand your prospects better and increasing the chance of closing a sales deal. No wonder it is an effective sales prospecting strategy for any business. Various business prospects may have differential needs and goals. However, they may hesitate to give out much information unless you
Read MoreTable of Content * The Importance of Hand-off to Sales in Lead Management Process * Why Is an Effective Lead Management Process Essential? * Defining the Lead Criteria for the Sales and Marketing Team * Essential Stages of Lead Management Process * Sales and Marketing Should Have the Same Measure of Success * Effective Lead Management with Traek.io * FAQs Good intentions need to be better to develop an excellent lead management process. The business organization needs to look at
Read MoreTable of Content * Quick Tips to Close More Sales * Wrapping Up * FAQs Closing a sale is the most important part of any sales process. It is the final step that leads to a successful business deal. This is why salespeople need to be equipped with the right skills and sales prospecting strategies for closing a deal with a client. When it comes to closing more sales, it's important to remember some key tips. First, establish a relationship with your customer. People prefer to purchas
Read MoreTable of Content * Marketing Communication Strategy: What Is It? * Importance of Sales and Marketing Communication Strategy * How to improve a marketing communication plan to accomplish your business objectives? * The Way Forward: First Integrate, then Implement You need strong sales and marketing communication skills as a professional to connect with customers more effectively. Businesses won't be able to sell anything if they can't win over their customers. Additionally, as a maj
Read MoreTable of Content * 7 Proven Strategies to Generate Leads Without Cold Calling * Wrapping Up * FAQs Cold calling in sales is a tried-and-true lead generation strategy. This is understandable since it works, but if you’re going to use just plain old cold-calling techniques to get more leads, sooner or later, you’ll be stuck in a rut. Consider cold calling as one tool in your wide arsenal of marketing channels and tactics, when properly integrated with other lead generation technique
Read MoreTable of Content * What is a Lead Generation Funnel? * What are the Distinct Stages of a Lead Generation Sales Funnel? * Simple Ways to Optimize the Lead Generation Funnel * Wrapping Up: Is Your Lead Generation Funnel Optimized for Maximum Success? Having authentic leads is crucial for a business. Every website hopes to optimize leads by throwing a 'click here' button, but sadly, the lead generation process is a challenge. Building a lead generation sales funnel system can seem li
Read MoreTable of Content * What is Website Visitor Tracking? * Why Should You Use a Website Visitor Tracking Software Like Traek? * Google Analytics Vs Traek * How To Leverage Website Visitor Data Using Traek * Wrapping Up * FAQs The average website conversion rate is 2.35% across all industries. Shocking isn’t it? Given the fact that marketers spend so much of their time & energy on driving traffic onto their websites yet getting a reasonable conversion rate escapes them. Surely, there
Read MoreTable of Content * What is Sales Management? * What is the Importance of an Effective Sales Management Process? * What are the Main Ingredients of an Effective Sales Management Process? * How Technology Improves the Sales Management Process? * Kickstart Your Sales Management Process With a Comprehensive Tool A successful organization can benefit from an excellent sales management process. An organization has many moving pieces, so it's essential to understand the sales management p
Read MoreTable of Content * What is a Business Relationship? * What are the Efficient Ways to Build Effective Business Relationships? * Final Thoughts * FAQs No matter how tech-centric we become, one cannot run a business without engaging with people. Whether it is to start a company or to grow it continuously, it is important that a business owner should start building meaningful connections with its customers, clients, vendors, or peers. Building effective business relationships is a cont
Read MoreTable of Content * What is Website Personalization? * The Benefits of Website Personalization * How to Personalize Your Website * Top 4 Website Personalization Tools * Conclusion * FAQs We’re all big fans of personalization. One classic example that never fails to go out of style is the quintessential Starbucks cup. Whether or not the baristas get your name right is a different debate altogether, but you cannot deny the fact that there is a certain charm that makes customers feel
Read MoreTable of Content * What is Sales Prospecting? * A Step-by-guide to Sales Prospecting Process * 5 Sales Prospecting Strategies to Use in 2023 * Top 5 Sales Prospecting Software * Wrapping Up * FAQs Sales prospecting is one of the most important elements of any sales funnel. If you're not closing deals, you can't get any closer to your ultimate goal: revenue. Although effective prospecting strategies can take time and effort, the results can be well worth the effort. Reaching out t
Read MoreThis article kcovers everything one needs to know about marketing reports, KPIs and metrics, dashboards, and more.
Read MoreA tutorial which explains all the features of Traek and its usage.
Read MoreTraek is a website visitor tracking software for marketers to close deals faster with real-time chat. Discover how it optimizes the funnel and converts quality leads.
Read MoreIf content is king then social media is queen. Social Media Marketing (SMM) has become a powerful tool for businesses looking to reach their target audience. The challenge lies in generating quality traffic to your site.
Read MoreYou’re doing everything in your power to get leads to click your ads and visit your website, Unfortunately, you still don’t see a real improvement in your conversion rate. This could be an indication that you’re lagging in lead management.
Read MoreSales enablement is defined as the process of providing tools, resources, and training to the sales teams at your company.
Read MoreB2B lead generation has changed significantly in the last decade. With the rise of social media and the need to appear personal and genuine, the tactics used to generate leads have changed drastically. Read More
Read MoreAn inbound sale refers to a situation where the prospective customer initiates contact with the company. Whereas an outbound sale is one where the company, through one of its associates, reaches out to someone who shows potential for buying and selling their product or services.
Read MoreFor any business in the world no matter how big or small, sales are vital for improving profit margins. Sales can come in from many avenues, you just need to pay attention.
Read MoreConversion Rate Optimization is the process of optimizing your website based on user intent to improve the chances of the visitor taking desired actions.
Read MoreEver heard of the term blogging for lead generation? High-quality content in exchange for a lead for your business? That sure sounds like a win-win isn’t it?
Read MoreLeads are the lifeline of a business. A lead, while not yet a customer, could become one, if the business treats each lead in an effective way by refining and converting them into a hot customer.
Read MoreA website visitor tracking software finds the people visiting your website and unlocks key information about them which you wouldn't get otherwise on any analytics platforms.
Read MoreThis is a tale of two tools fighting for customers’ attention in the digital world. Who do you think will emerge as the winner in the tug of war? Chatbot or live chat? Let’s find out. The chitter-chatter around chat support is an interesting one. Chat is a major player in customer engagement and customer support for businesses around the globe. It is an indispensable mode of communication today. Our motto - Leverage the chat and never look back! In fact, nearly half of all customers prefer cha
Read MoreDon’t you just wish there was a magical lead magnet that made the lead generation process 10x simpler? Are the marketing and sales teams of your organizations praying to the lord of leads to bless them in making the lead qualification process better? Dear Marketing & Sales team, worry not, your prayers have been heard! This blog here is the ultimate lead qualification checklist that you have been searching for. That’s not all, for a bonus blessing, we introduce you to a godsend tool to track
Read MoreIn recent years, marketing metrics have not been the only ones changing. The understanding of their importance also underwent a massive paradigm shift. Earlier, it was pretty easy to calculate current and future marketing KPIs after analyzing the conversion rate, average order value, and average position of the B2B products and campaigns. However, many of these KPIs were based on strong assumptions and a randomly selected sample of a product's audience, competing in an uncontrolled environment.
Read MoreCommunication and informed decision-making are the two essential goals of every B2B marketer. For CMOs and business owners, the process of achieving these goals starts from gathering data – valuable data. The challenge, however, lies in turning this data into information and eventually into an insight into their marketing efforts. Marketing metrics serve this purpose by feeding the marketing personnel solid data insights. As a growth driver for numerous B2B organizations, marketing metrics beco
Read MoreThis article explains the six essential steps that B2B marketers can follow for developing a content marketing strategy that reaps results by analyzing the user behavior metrics.
Read MoreThis article tries to shed some light on the process by which you can create a winning piece of content around your analytics data. Further, it also explains how to understand and identify the metrics to track to make informed marketing decisions.
Read MoreThis article explains the importance of analyzing the user behavior of the website visitors and the 5 prominent website tracking tools to understand and analyze the user behavior metrics.
Read MoreYou probably would have heard a lot that it takes only 0.05 seconds for a visitor to form a perspective about your website. Believe it or not, it's crucial because these milliseconds will help them decide whether they would want to stay, leave, or come back again too. First impressions speak louder, and credibility influences the chances of staying or coming back. All this, on top of the need to tailor the messaging according to the visitors' needs. And here's an even more interesting part – al
Read MoreFilter out leads based on location, company, tags, company website technology and more. Get clear picture of your website visitors in one click with Traek.
Read MoreFinding the right decision-maker to sell your service might look challenging, but it can become simple with a Traek. A lead generation software enables small B2B business owners to direct a prospect's commitment where it should. It can often become annoying when a marketer or salesperson is on their way to closing a deal and realize the candidate has no decision-making power. Identifying website visitors holds high significance because all of your efforts might be lost if you don't sell your se
Read MoreThe road to convert your website visitors into long-term customers is tough. Traek helps you simplify the process by sorting out the top visits from the chaos.
Read MoreData is only valuable when interpreted correctly. Traek enables accessing the data that matters to improve your sales opportunities with real-time insights.
Read MoreTraek is a website visitor tracking software that enables you to generate qualified B2B sales with real-time chat and prioritize leads with the highest potential.
Read MoreTraek simplifies the identification of website visitors with a real-time lead generation chatbot and connects with your ideal customers and boosts marketing campaigns.
Read MoreBuilding a list of targeted sales leads is easier with Traek that focuses on the genuinely interested individuals who want to purchase your services.
Read MoreTraek provides an accurate way of calculating the lead costs by adding filters and adding and subtracting points accordingly that don’t fit your ideal profile.
Read MoreA sales pipeline can help you breakdown your sales process into stages and show you where in the sales funnel your deals are and which sales activities generate revenue. Here’s how to build one.
Read MoreTraek is a lead generation software that enables small businesses to track buyer journeys, generate quality leads, and derive a refined marketing strategy.
Read MoreTraek is a website visitor tracking software enabling organizations to chat with visitors on a real-time basis. Read ahead to know its manifold benefits.
Read MoreExecuting a B2B sales strategy requires some groundwork to harness its highest potential. Read on to know the four core aspects that will grow your business.
Read MoreCold emails are a tried & tested strategy that works if you know how to make it work. Read this blog to know more about writing the perfect cold emails.
Read MoreLead generation is critical to make more conversions and boost sales. Read this blog to know how Traek helps you improve your conversions through the funnel.
Read MoreLead generation is integral for a solid customer base and brand loyalty. With Traek’s real-time chat, B2B companies can close deals faster than ever!
Read MoreReal-time chats can increase customer retention and end up in a video call or a product demo. Here are some best practices for boosting marketing efforts.
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