We envision a highly data driven marketing culture!

In this dynamic and highly personalized business environment, with the help of quality data generation, ‘Traek’ aims at helping businesses identify needs and wants of their customers, future growth prospects or probable threats and save company’s scarce resources from unnecessary expenditure. This will eventually lead to improved marketing efforts and rise in sales revenue.

MISSION

Enable companies to improve and increase their online visitors to leads conversion rate.

VISION

Create a solution to make the sales and marketing ecosystem collaborative and data driven.

MEET OUR FOUNDERS!

Krunal Shah

Co-Founder

A specialist in Database Design, Architecture Design, Performance Optimization, Caching and, Design, Krunal has come across several complex systems and projects in his 10+ years of IT experience in several social enterprises, automobile industry and education industry. Krunal strives for expertise in his deliverables and prioritizes customer satisfaction here at ‘Traek’.

Tapan Patel

Co-Founder

Mr Patel has 5+ years of experience and his core competency lies in managing the work force along with innovative and creative thinking. His aim of providing his clients with better customer experience is fulfilled by providing them with the most ‘out of the box’ solutions by exploring and transforming the website world. He is the team's go to for any kind of creative block.

He even trains the subordinates in matters of analysing a client’s purpose for data and providing them deliverables which matches their goal.

Nishant Contractor

Co-Founder

Everyone’s go-to tech-guy, Nishant is our developer with 10+ years of experience in this arena. He is an expert in j2EE, AngularJS and Node js. At ‘Traek’, he is the backbone of our application. From understanding the entire idea and operations to actually making it true, Nishant knows it all.

He is also a firm believer of agile methodology and lean start-up concept, thus knows how to run functions smoothly.

Yashesh Chauhan

Co-Founder

An all-rounder with 10+ years of experience in development and management of mobile applications, Yashesh Chauhan has his expertise in management. Straight from detailed project analyses, performance reviews, and overseeing to resource allocation, to coordinating directly with clients on behalf of ‘Traek’. He makes sure that data remains up to date, deadlines are met, and deliverables are of quality.

His career path and success rate even in complex phases of diverse technology projects is a testimony of his diligence and dedication.

Traek Blogs

Get Strategic Tips and Insights To Fuel Your Business

Jan 20, 2023|5 Min Read

Demand Generation Vs Lead Generation: What's the Difference?

Demand generation vs lead generation is a highly discussed topic in sales and marketing domains. Demand generation and lead generation are two of the most crucial tasks for any sales and marketing professional. But one interesting fact is that many people often don’t have a clear idea about these two, as a result, these two terms are often used interchangeably or sometimes people consider them kind of similar which is not true! In this blog, we will walk you through all you need to know abou

Jan 18, 2023|6 Min Read

10 Tools Every Ecommerce Business Should be Using In 2023

Ecommerce tools play a vital role in determining how well your ecommerce business will do. The right e-commerce tools can ensure the growth of a digital business. These are related to a number of factors of the e-commerce tools, including customer service, logistics, marketing, payments, safety, sales, and after-sales, to name a few. Success in this industry is tightly correlated with good management, which involves leveraging the proper e-commerce strategies and technologies. To give you a

Jan 16, 2023|7 Min Read

10 Best B2B Sales and Marketing Tools of 2023

The world of sales and marketing is very dynamic - some new tool or trend is coming up in this realm every day. Sometimes it can be a little overwhelming for the sales and marketing personnel to incorporate everything into their strategies. Moreover, in the quest to include the best sales and marketing tools, there can be a chance of the professionals getting carried away. Thus, it is essential to have the best sales tools only after doing exquisite research about market trends, business needs

Jan 12, 2023|6 Min Read

15 Best Sales Questions to Ask Prospects

Table of Content * Open-Ended Sales Questions * Closed-Ended Sales Questions * A Guide to the 15 Best Sales Questions to Ask Prospects * Wrapping Up * FAQs Asking sales questions is crucial to understand your prospects better and increasing the chance of closing a sales deal. No wonder it is an effective sales prospecting strategy for any business. Various business prospects may have differential needs and goals. However, they may hesitate to give out much information unless you

Jan 9, 2023|6 Min Read

How to Align Sales and Marketing with a Lead Management Process

Table of Content * The Importance of Hand-off to Sales in Lead Management Process * Why Is an Effective Lead Management Process Essential? * Defining the Lead Criteria for the Sales and Marketing Team * Essential Stages of Lead Management Process * Sales and Marketing Should Have the Same Measure of Success * Effective Lead Management with Traek.io * FAQs Good intentions need to be better to develop an excellent lead management process. The business organization needs to look at

Jan 4, 2023|5 Min Read

5 Ways to Close Sales Deals Faster

Table of Content * Quick Tips to Close More Sales * Wrapping Up * FAQs Closing a sale is the most important part of any sales process. It is the final step that leads to a successful business deal. This is why salespeople need to be equipped with the right skills and sales prospecting strategies for closing a deal with a client. When it comes to closing more sales, it's important to remember some key tips. First, establish a relationship with your customer. People prefer to purchas